RIVEL
RIVEL Strategy Lab

We Build Systems.
You Lead the Evolution.

Strategic ecosystems for creators, entrepreneurs, and game-changers. Powered by psychological frameworks, behavioral science, and AI-driven precision.

logologologologologologologoOlivera ProjectKommo PartnerBELSA EstéticCasa KiGuaVéora
logologologologologologologoOlivera ProjectKommo PartnerBELSA EstéticCasa KiGuaVéora
002
values

Why RIVEL Strategy Lab?

We're not an agency or a software. We're the team that builds your entire business operating system — implementation, team training, and handover while it's running. You go back to deciding, and stop executing.

01
Systems, not stand-alone pieces
We don't sell software or consulting hours. We build the full system — CRM, web, scheduling, marketing, and reports — all connected.
02
Run by your team, not by you
We train your people so the system runs without you inside. If you need to keep operating for it to work, we didn't do our job.
03
Proven sector blueprint
We start with the version adapted to your vertical (ClinicOS, StudioOS) and tune it to your business. Template speed, custom-system fit.
003
Capabilities

The pieces of your operating system

CRM & sales pipeline. Lead capture, follow-up, and conversion in a single place. Scoring rules, automated reminders, and live reports.

Multi-channel lead capture
Visual pipeline & automation
Actionable reports
RIVEL

Web & lead acquisition. Conversion-optimized website, forms connected to CRM, and base SEO so organic search works for you.

RIVEL

Online scheduling & bookings. Booking system integrated with your team and services. Confirmations, reminders, and slots filled automatically.

Marketing & sequences. Email marketing, customer retention, and campaigns connected to the CRM. No one falls through the cracks.

Reports & monthly MBR. Business metrics in a single dashboard. Monthly review with your team to adjust priorities and capture opportunities.

Your data. Your business. Under control.
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End-to-End Encryption
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Secure API Integrations
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Role-Based Access Control
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Data Minimization
004
process

How we deliver

Diagnostic sprint (2 weeks) → 90 days of implementation → monthly reviews (MBR). Same process for every blueprint.

01
Diagnosis (week 1-2)
We audit operation, team, current systems, and where the owner's bottleneck is.
Blueprint
We design the operating system adapted to your vertical (ClinicOS, StudioOS, or new).
02
03
Implementation (day 15-90)
We build the pieces, connect them, and train your team to operate the system.
Validation
We validate metrics, refine workflows, and leave the system running in production.
04
05
Monthly MBR
Business review every month: adjustments, priorities, and sustained growth.
005
Case studies

Real cases

casestudy image
BELSA Estétic · Aesthetic Medicine Clinic (Barcelona)

From managing patients over WhatsApp and Excel to a full operating system: optimized web, patient CRM, online scheduling, and automated lead capture — in 90 days.

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+40%
online bookings
+25%
conversion rate
3x
engagement
casestudy
Casa KiGua · Yoga & Wellness Studio (Barcelona)

Boutique studio with a strong community but 100% manual management. We implemented StudioOS: online bookings, digital memberships, and social-lead capture — without hiring more staff.

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+38%
online bookings
-62%
admin work
4x
productivity
casestudy
Véora · Premium Aesthetic Clinic

High-ticket clinic with no patient traceability or pipeline. We built ClinicOS premium: patient CRM, automated scoring, and monthly MBR.

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3x
lead response
+40%
appointments
24/7
engagement
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integrations

The tools we connect

HubSpot
Salesforce
Zoho
Mailchimp
ActiveCampaign
Zapier
OpenAI
Cloud AI
Make
Custom APIs
HubSpot
Salesforce
Zoho
Mailchimp
ActiveCampaign
Zapier
OpenAI
Cloud AI
Make
Custom APIs
Pipedrive
Monday
Copper
Close
Klaviyo
Marketo
Brevo
ConvertKit
N8N
Customerio
Pipedrive
Monday
Copper
Close
Klaviyo
Marketo
Brevo
ConvertKit
N8N
Customerio
Pabbly
Workato
Anthropic
Vertex
Azure
Hugging
Intercom
Drift
Crisp
LiveChat
Pabbly
Workato
Anthropic
Vertex
Azure
Hugging
Intercom
Drift
Crisp
LiveChat

Your operating system doesn't start from scratch. We connect the tools you already use — or those that best fit your vertical — into a single coherent architecture.

007
testimonial

What founders say

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Dra. Laura Belsa
Founder, BELSA Estétic · Barcelona

Before, the clinic lived in my WhatsApp. Now the system manages patients and I get to make decisions again.

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Fernanda Suárez
Founder, Véora

We went from zero pipeline to a system with patient scoring and live reports. The operation is finally visible.

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Dra. Laura Belsa
Founder, BELSA Estétic · Barcelona

The most valuable part wasn't the technology — it was that they trained the team. The system runs on its own.

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Clara Guardia
Founder, Casa KiGua · Barcelona

We had community and reputation. RIVEL gave us the system to scale them without hiring more people.

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Fernanda Suárez
Founder, Véora

In 90 days we went from improvising every week to a monthly MBR with real metrics. That's when everything changed.

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Dra. Laura Belsa
Founder, BELSA Estétic · Barcelona

The ClinicOS blueprint fit our clinic from day one. We just had to fine-tune it.

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Fernanda Suárez
Founder, Véora

They didn't sell a tool. They implemented a system and stayed until they saw it running.

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Clara Guardia
Founder, Casa KiGua · Barcelona

Bookings, memberships, community — all connected. The difference is that now the studio works without me inside.

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Dra. Laura Belsa
Founder, BELSA Estétic · Barcelona

I recommend RIVEL to any clinic owner who feels they're the bottleneck of their own business.

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008
pricing

For every stage of the business

Three monthly engines to scale leads, sales, and system. Entry Sprint to test us first.

Demand Engine™
Core · Predictable leads
from
€1,200
/mo
What's included:
Setup Meta Ads + Google + tracking
Landing page CRO
Creative Pack (6 assets/mo)
Weekly scorecard + WhatsApp scripts
Monthly strategy session
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Start with Core
Revenue Engine™
Growth · +30% conversion
from
€2,600
/mo
Most Popular
Everything in Core, plus:
WhatsApp → CRM (SLA, routing, follow-up)
Retargeting 1-7 / 8-30 / 31-90
Creative Sprint (10 assets/mo)
Closer X™ design
Optimization MBR
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Book Diagnosis
Scale Engine™
Scale · Enterprise OS
from
€4,400
/mo
Everything in Growth, plus:
2 funnels + 2 landing pages
Cohort reporting + creative library
SEECS™ framework documented
Quarterly OKRs + RACI + SOPs
Direct Founder access
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Talk to RIVEL
Sprint Basic
Entry · 7 days
€497
What's included:
Initial operations audit
1 quick-win implemented
7-day playbook
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Start Sprint
Sprint Standard
Balanced · 10-12 days
€797
Most Popular
Everything in Basic, plus:
2 quick-wins implemented
Base tracking (web + CRM)
Handoff session
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Book Sprint
Sprint Pro
Full · 14 days
€1,197
Everything in Standard, plus:
3 quick-wins implemented
Full pre-Engine diagnosis
Roadmap to Demand/Revenue Engine
avataravatar
Book Pro
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team

The team behind RIVEL

Ángel Vallejo
Founder & CEO
Marc Grifo
Creative Partner · Olivera Project
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FAQs

Frequently asked questions

1
What kind of businesses do you work with?
2
How long does implementation take?
3
Do we need technical knowledge to work with you?
4
Is it secure?
5
What ROI can I expect?
More questions?
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Talk to RIVEL